New York - Disney's chief executive Bob Iger is among the bravest in the New World of video iPods and broadband television.

His entertainment empire is already selling the latest episodes of Desperate Housewives and Lost on Apple's iTunes at $1.99 (NZ$3.30) a pop.

And yesterday, Mr Iger shook the media world again by announcing that all of Disney's blockbuster television shows are to be made available on its websites - for free.

Rivals are terrified.

For generations, broadcasters have made their money from developing "must-see" shows and charging vast sums to advertise during the breaks.

Now the industry faces the biggest threats and the most bewildering strategic choices as a result of this proliferation of new ways to access television content.

Disney will roll out new "theatres" on the websites of its main US television channels - ABC, the Disney Channel and Soapnet - and viewers will be able to watch current and archived episodes.

Full Story: http://www.nzherald.co.nz/section/story.cfm?c_id=5&ObjectID=10377010

Print Version

Go Back

Applelounge Network (Website Design India, Web Design India) Sites
Astrology India | Google Sitemaps | Matrimonial | Internet Marketing Company | Coaching Jobs

About Us | Advertise With Us | Write for Us | Contact Us | IR Syndicate | Privacy Policy | Terms of Use
Copyright © 2008 Media International Limited. All Rights Reserved.